Role Of BevSA

Role Of BevSA

BEVSA provides a neutral forum in which members convene to discuss common issues while maintaining their tradition of spirited competition in the South African marketplace. The Association also serves as liaison between the industry, government and the public, and provides a unified voice in legislative and regulatory matters. As the national voice for the non-alcoholic refreshment beverage industry, the Beverage Association of South Africa staff of legislative, scientific, technical, regulatory, legal and communications experts effectively represent members' interests.

Our members have
  • Worked to develop and provide more beverage options with fewer calories/kilojoules, including more reduced, low- and no-calorie product offerings.
  • Introduced smaller portion size options
  • Working with department of Health to guide members in advocating for and providing meaningful and understandable fact-based nutrition information on their products in line with the guidelines on Nutrition Labeling.
  • Working with industry to amend the Marketing to Children code to cover even more programming and marketing communications to children under the age of 12.
  • Partners to support nutrition and physical activity programs, and research and partnerships that advance nutrition science.

Latest news

  • BevSA appoint General Manager

    Posted in Media Release, Profile, statements on Aug 27, 2018

    Johannesburg, August 2018 - The Beverage Association of South Africa (BevSA) has appointed Mpho Thothela to the position of General Manager for Corporate Services with effect from 01 August 2018. An admitted Attorney of the High Court of South Africa, Thothela, is a former Director of Corporate Affairs at Muhari Logistic and will now be responsible for the BevSA’s marketing and communications, brand positioning and reputational management, financial management, revenue growth, budget management, IT and related functions including support services.

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